Tag Archives: 2Cubed

Trading Online Voucher Scheme Helps Irish Businesses to Create and Enhance Their Online Presence

Category: News
April 16, 2018

To support small Irish businesses to enhance their online trading presence, Online Trading Vouchers to the value of € 2,500 (up to a maximum of 50% of the total cost) are now available to Businesses through a programme under the Government’s National Digital Strategy and delivered through the Local Enterprise Offices.The objective of the scheme is to help small businesses grow their sales, exports and ultimately jobs. Small businesses throughout Ireland can now apply for digital vouchers to assist in helping their businesses trade online. Up to 1000 vouchers will be available for qualifying businesses through the network of 31 Local Enterprise Offices (LEOs).

Last year this proved to be a huge success for our clients. Not many customers seem to be aware of this excellent scheme, especially Dublin clients with existing websites that need work, don’t seem to be aware of the fantastic support from the Local Enterprise Office to support businesses that want to trade online.

Download the Trading Online Voucher Application Form Click here

With the trend ever increasing towards online spending it is estimated that only 23% of small Irish businesses are engaged in any meaningful way in eCommerce sales. For businesses employing less than ten people this percentage could be even lower.  It is now believed that of online purchases made in Ireland that 70% of these are done in overseas markets. There is now an urgency to ensure that businesses recognise that this is happening and that they are encouraged and supported to correctly respond to this digital reality. Vouchers will be available to a maximum value of €2,500 or 50% of eligible expenditure, whichever is the lesser.

Who is eligible?

  • The vouchers are targeted at businesses that have a limited online trading presence
  • less than 10 employees
  • turnover less than €2 million
  • applicants must be registered and trading for minimum of 12 months

The Online Trading Vouchers can be used for the development or upgrade of an e-commerce website such as implementing online payments or booking systems.  Other usage includes; purchase of Internet related software, online advertising, development of an app, implementation of a digital marketing strategy, consultation with ICT experts for early stage adopters of online strategy, training/skills development specifically to establish and manage an online trading activity.

What the Vouchers can be used for:

  • IT consultation;
  • Development or upgrade of an e-commerce website;
  • Implementing Online payments or booking systems;
  • Purchase of Internet related software;
  • Purchase of online advertising (this purchase cannot make up any more than 30% of approved Voucher costs and can only be drawn down in one payment phase);
  • Developing an app (or multi-platform webpages)
  • Implementing a digital marketing strategy i.e. Social media marketing;
  • Consultation with ICT experts for early stage adopters of online strategy;
  • Training/skills development specifically to establish and manage an online trading activity.

If you would like your company to benefit from this fantastic grant, which covers for funding up to 50% of your expenditure, please contact 2Cubed for more details. You can call us on 01-9058114 or 051-440425, email hello@2cubed.ie or else get in touch using the live chat on our website!

2Cubed April Newsletter – Anchor Text, Page Speed and The Impact of The New GDPR Law

Category: News
April 6, 2018

Welcome to this week’s edition of the 2Cubed Newsletter. Here you’ll find the latest news about the Website Maintenance we have have been carrying out, insight into how to maximize your Website User Experience and some top SEO Tips to aid you in your efforts.

SEO – Don’t Let Your Site Sink With Poor Anchor Text

Anchor Text is a text link that visitors can click on to be taken directly to another web page, this link can bring a user to either another page on your site or to another website on the internet. Effective anchor text can and should be used to help guide users through navigating throughout your website.

The anchor text should ideally include keywords and phrases related to what your site does. For example if you owned a clothes store, the words “Check out our selection of clothes” on your homepage should link to your online store page where people can browse and ideally buy your products. Through effective use of anchor text you would have helped guide this person from your home page to your online store where you want them to be all in the click of one button. That is why anchor text and its effective use is so important.

Anchor text is a great way to boost your SEO, but keep in mind that excessive linking or anchors that don’t really help your readers can raise red flags with Google so make sure the links you put in are natural like the example mentioned above.

To Learn More About Effective SEO Methods For Your Website Click Here

Page Speed to Soon Become Factor in Ranking of Mobile Pages

On January 17th Google announced that page speed will become a mobile ranking factor. Google have nicknamed the update the “speed update”. Page speed has been a ranking factor on desktop since 2010. Now for the first time Page Speed will also become a ranking factor which will now be an official part of a mobile page’s placement on the Google SERP. This will come into effect July 2018 so there is time for everyone to make sure their page speed is as efficient and fast as possible before this comes into effect.  

One of the main aims of this update will be to target excessively slow loading pages, if you have slow loading pages on your website and you don’t amend them now, this update will punish you. However according to google’s announcement, they don’t predict that an extensive amount of pages will be impacted once the ranking factor of Page Speed becomes incorporated into the Google Algorithm in July. Page speed should already be a priority for any website who wishes to be successful as it is such an important component, and if it wasn’t already it should definitely be now with this “speed update” looming.

To Learn More About Increasing Your Page Speed CLICK HERE

GDPR: Why it Matters and What You Need to Know About it

The General Data Protection Regulation (GDPR), is the European Union’s new law on data privacy. It has come about as a result of the public concern over privacy. The GDPR replaces the EU’s Data Protection Directive, which went into effect in 1995. Unlike a directive, it does not require national governments to pass any enabling legislation and so it is directly binding and applicable. It will ensure that every individual on the internet has a right to know which company has what data about them, plus the right to have it destroyed if they wish. To now be active in the EU, websites, including social media, will have to comply with the new regulations that will take effect on May 25. This will affect all businesses, big and small. 

GDPR will now place requirements on data controllers, forcing them to explain to people what personal data they intend to collect and why. It’s focused completely around consent. GDPR will also let users request a copy of their personal information free-of-charge and be entitled to get a response within a month. It will give people the right to not be subject to significant decisions by businesses that impact their privacy. Users will also have some rights to erase their personal data if they withdraw consent or it’s deemed no longer necessary for the reason it was collected. Violations of this can trigger hefty fines for businesses.

For a long time the internet has been a bit of a wild west like environment when it comes to data privacy and businesses had free rein to do as they wished, this is no longer the case with the EU finally cracking down on this hot button issue, businesses must make sure they are able to show compliance by the time GDPR comes into effect on May 25, 2018. 

To Learn More About GDPR and Other Important Google Updates You Need to Know About CLICK HERE

 

 

 

2Cubed Customers Nominated for Web Awards 2014

Category: News
September 12, 2014

We’re delighted to announce that some of our customers at 2Cubed (as well as 2Cubed ourselves!) have been nominated for many categories at the prestigious Realex Fire Web Awards 2014.

nominated

The following is a list of the websites we have worked on that have been nominated for the Web Awards.

Web Agency of the Year 2Cubed
Most Beautiful Website in IrelandPeregrine Marketing
Most Innovative WebsitePeregrine Marketing
Best SME Website Micro (5 employees or less)2Cubed
Best SME Website Medium (20 employees or less)Intelligent Surface Solutions
Best SME Website Large (21 employees or more)Prim-Ed
Best Responsive DesignRotech
Best eCommerce Micro (5 or less full-time employees)Eoin O’Connor
Best eCommerce Medium Buttercups Uniforms
Best eCommerce Trading InternationallyPrim-ed
Best eCommerce RetailRobins Glen
Best Science and Technology SiteIntelligent Surface Solutions
Best Website of a StartupPeregrine Marketing
Best Sports SiteNew Ross Golf Club
Best Music SiteMusici
Best Entertainment WebsiteSouth East Television
Best Arts WebsiteCountyBooks

Client
Project URL
Completion Date

2Cubed would like to welcome content writer Ronan Hunt Murphy to the Team

2cubed_website

Ronan is a renowned online writer, and has received various accolades for his contributions to a number of websites. He has a Master’s Degree in English, and has over 12 years of experience writing content on everything from computer games to books, and from music to football. Named as one of the Best Music Bloggers in Ireland by both the Sunday Times and the Irish Independent, Ronan was also a previous winner of the IGN Writer of the Month award, and also was part of the Culch.ie team that won the Best Popculture Blog at the 2010 Irish Blog Awards.  As well as providing online content for 2Cubed’s vast array of clients, Ronan also works as Deputy Editor of Goal.com Ireland, and has been published in the Irish Daily Star, as well as TheJournal, and RTÉ websites.

Client
Project URL
Completion Date

2Cubed Contact Details

2cubed_website

We want to provide the very best customer service to our customers. That’s why we’ve listed all means possible to contact us.  You can catch us on Email, Skype, Mobile, Landline, Twitter and Facebook. We have opened up all methods of communication to deliver the best possible service to our customers.  We appreciate that if you have an issue with your website that you need it dealt with there and then waiting may not be an option for you. So please feel free to use any of the media above to contact us. We would be delighted to hear from you.

Email: hello@2cubed.ie
Skype: TwoCubedIE
Mobile: 087 9874906
Landline: 051 440425
Twitter: 2_Cubed
Facebook: www.facebook.com/2cubed

Client
Project URL
Completion Date

2Cubed launches new website

2cubed_website

We have launched our new website today.. let us know what you think? Feedback on websites in general is always a great thing for us to hear so all comments are appreciated.

We look forward to using this space to communicate with our existing and potential customers the great range of services that we offer.

Email hello@2cubed.ie with any comments.